{"ops":[{"insert":"The funnel from showing intent to search by activating the search input to a successful search by selecting search results. Useful for analyzing in which search step users are dropping out.\n"}]}

{"ops":[{"insert":"The conversion rate from showing intent to search by activating the search input to a successful search by selecting search results.\n"}]}

{"ops":[{"insert":"To increase the number of successful searches it's good to know the distribution of the number search results for abandoned searches. Then we are able to dig further to see which search terms are resulting in no results and which are resulting in irrelevant search results.\n"}]}

{"ops":[{"insert":"To increase the number of successful searches it's good to be able to measure what search terms are resulting in abandoned searches. The users are probably either not getting relevant search results or no search – can use the Search Result Count and Search Result Titles properties to dig further.\n"}]}