Avo x Braze
Ensure your team can trust your Braze data to trigger campaigns with.
How do Braze and Avo work together?
With Avo, developers get detailed instructions on how to implement Braze events and tools to validate that the implementation is according to spec.
Understand the state of your Braze implementation
You can use the Avo Inspector to get a report of the state of your current Braze implementation and alerts for new issues. Use the report to prioritize issues to fix using the branched workflows in Avo.
With Inspector you get alerts on new issues in the data sent to Braze. That way you’ll never miss important issues in your data like when an unexpected event or property is accidentally pushed to your production Braze project.
Collaborate with your team on your Braze tracking plan
Avo is the single source of truth for your Braze tracking plan, that replaces the typical tracking plan spreadsheet. Folks from data, product and engineering use the branched workflows in Avo to collaborate on designing audiences to trigger campaigns in Braze and the event structures needed to build the audiences.
Include descriptions and screenshots with your events to help your entire organization understand what the Braze data means.
Never doubt your Braze data again
Avo generates implementation instructions and type-safe code based on your tracking plan and provides validation tools. That makes sure your tracking plan is always in sync with implementation and Braze events are implemented exactly as planned.
That way you can trust that your Braze data is correct and can confidently make decisions based on it.